LINGUISTIC STRATEGIES OF MANIPULATION IN THE ENGLISH PRESS AND SOCIAL MEDIA

Abstract

In contemporary media environments, political information is widely distributed through both traditional press and social media platforms. The language used in these sources often contains linguistic elements that can influence readers’ perceptions of political events and actors. This study aims to examine the linguistic strategies of manipulation used in the English press and social media. The research applies qualitative discourse analysis to selected examples of political media texts. The findings indicate that emotionally loaded vocabulary, framing, and evaluative language are frequently employed to shape audience interpretation and emphasize particular viewpoints. The results highlight the significant role of language in political communication and underline the importance of recognizing manipulative strategies in modern media discourse.